Phantis:Advertising
Phantis was introduced to the public on May 1, 1997. Ever since it has been gaining in acceptance among all users of Greek descent, throughout the world. Today, it is one of the most visited Greek sites worldwide, possibly the MOST visited Greek oriented site outside Greece, and the site of choice for thousands of people looking for Greek news or content every day.
Contents
Banner advertising
Place your advertisement, with a link to your site, in selected areas of Phantis. Select where and when you would like your advertisement to appear. Select country and/or category main pages and/or search result pages. Advertisements rotate between advertisers. Flexible rotation.
Rates for advertising start at an affordable US$6.00 per one thousand impressions.
Follow this link for a detailed price list. Click here for the creative specs.
Sponsor Sections
Phantis now offers you the opportunity to sponsor an entire section! Contact us, using the contact form, if you wish to discuss such an option.
Target Precisely Who You Want!
Phantis allows you to target users selectively, based on the country of origin. For example, if you wish to target only users from Greece, or Australia, or USA, now you have that option! Or you can combine selectively; target only users from Greece and Cyprus; target only users from North America, etc. It's a dream come true for your marketing department!
Phantis helps you zero in on your target market by offering other targeting options such as:
- Target by particular days (i.e. banner appears only every Monday, Tuesday.)
- Target by hour (i.e. banner appears from 12:00-5:00PM)
- Target by browser (i.e. banners appears only to Netscape users)
- Target by operating system (i.e. banner appears only to Windows 95 users)
- Target by section of interest (i.e. banner appears in Computers and Internet category of Phantis)
We are currently working on developing higher targeted advertising programs (demographic targeting, 'cookies,' etc.), and different other sponsorship programs.
The clickover rate (the number of times somebody clicks on an advertising banner over the number of impressions for that banner) is currently higher than the average industry standard!
The advertisers are given real time access to monitor the performance of their ads. At any point during any day, you can see how many impressions your banner has received, and how many times people have clicked on it. That way your are flexible to adjust at any point the parameters that determine the exposure that your banner receives.
Even if you need a customized advertising campaign, we will work closely together with you. From conception to implementation our experienced advertising staff will help you establish an advertising campaign that, as we say, 'will knock their socks off!'
Advertising banners should be scheduled 1-2 weeks in advance, prior to the date for which you wish your campaign to begin.
Content Policy
The policies listed in this section describe Phantis' advertising policies with regards to products and services.
Sexual & Adult Content
All type of sexual & adult content is restricted.
Advertising is not permitted for the promotion of child pornography, any sexually suggestive content involving children, or other non-consensual sexual material. We also do not permit ads promoting teen pornography or other pornography that describes models who might be underage.
Examples include, but are not limited to, advertisements for 'teen xxx', 'teen porn', and 'school girl' pornography. Please note that Phantis does not allow this content regardless of whether or not a site complies with government regulations on this kind of advertising.
Political Advertising
Political advertising is allowed.
We permit political advertisements regardless of the political views they represent. Stating disagreement with or campaigning against a candidate for public office, a political party, or public administration is generally permissible.
However, political ads must not include accusations or attacks relating to an individual's personal life, nor can they advocate against a protected group.
If you're soliciting political donations, your ad's landing page must clearly state that the donations are non-tax-deductible.
Political campaigns and candidates with questions about these policies are encouraged to contact our team at Phantis.
Gambling
Advertising is not permitted for the promotion of online casinos and gambling activities.
This includes, but is not limited to, the following:
- sports books
- lotteries
- bingo
- poker
- sites that provide tips, odds, and handicapping
- software facilitating online casinos and gambling
- gambling tutoring online
- gambling related eBooks
- 'play for fun' gambling or casino games of skill including sites where the primary purpose is 'play for fun' gambling
- affiliate sites with the primary purpose of driving traffic to online gambling sites
